Remote Marketing Operations Analyst — Data-Driven Growth

Dodge Construction Network; Madison (WI); Remote; USD 85,000 - 120,000; Full time

Job summary

Dodge Construction Network is seeking a strategic and hands-on Marketing Operations Analyst to enable data-driven decision making across demand generation, lifecycle marketing, and digital performance. You’ll partner with marketing, sales, and IT to optimize processes powering campaigns, attribution, and scalable growth. This is a full-time, remote role reporting to the Sr.

Director, Revenue Operations & Analytics. Preference for Eastern Time, with flexibility for other zones to work ET hours.

Qualifications

• Bachelor’s degree or equivalent education and work experience.
• 4+ years in marketing operations or related roles.
• Hands-on experience with marketing automation and web platforms.

Responsibilities

• Partner with marketing and sales to ensure clean data and accurate tracking.
• Build dashboards and reporting to support marketing analytics across platforms.
• Develop processes, workflows, and governance for campaign execution and lead management.
• Collaborate with demand gen and lifecycle teams to enable lead routing, segmentation, and scoring.
• Monitor platform performance and troubleshoot integration gaps.

Skills

Marketing operations

Data analysis

Cross-functional collaboration

Communication

Project management

Experience with lead lifecycle

Training others on tools

Education

Bachelor’s degree or equivalent

Tools

Pardot

WordPress

Salesforce Pardot

GA4

GTM

Unbounce

Ongage

Eventbrite

ON24

Adobe Creative Cloud

Tableau

Tableau/QuickSight

LLMs for data analysis

Job description

Dodge Construction Network is seeking a strategic and hands-on Marketing Operations Analyst to enable data-driven decision making across demand generation, lifecycle marketing, and digital performance. You’ll partner with marketing, sales, and IT to optimize processes powering campaigns, attribution, and scalable growth. This is a full-time, remote role reporting to the Sr.

Director, Revenue Operations & Analytics. Preference for Eastern Time, with flexibility for other zones to work ET hours.