Remote Marketing Director: Growth & Demand Gen

DEMAND.com; Baltimore (MD); On-site; USD 150,000 - 210,000; Full time

Job summary

DemandFactor is seeking a seasoned marketing leader to own and execute a comprehensive B2B marketing strategy in a fast-growing, data-driven environment.

You will lead demand-gen, ABM, and digital performance programs, build a high-impact content engine, and partner with Sales to drive full-funnel results while shaping a scalable marketing function.

This remote-friendly role offers autonomy and the opportunity to influence pipeline and ROI across campaigns and teams.

Qualifications

• 7–10+ years in B2B marketing (demand gen, performance, growth).
• Proven success in driving measurable pipeline and ROI.
• Experience building marketing functions from the ground up.
• Strong analytical, strategic, and leadership skills.
• Excellent communication and execution abilities.

Responsibilities

• Own and execute DemandFactor’s marketing strategy.
• Lead demand-gen, ABM, and digital performance programs.
• Build a strong brand and high-impact content engine.
• Partner closely with Sales to drive full-funnel results.
• Manage marketing KPIs, analytics, attribution, and budget.
• Build and grow the marketing team.

Skills

Leadership

Analytics

Strategy

Communication

Execution

Job description

DemandFactor is seeking a seasoned marketing leader to own and execute a comprehensive B2B marketing strategy in a fast-growing, data-driven environment.

You will lead demand-gen, ABM, and digital performance programs, build a high-impact content engine, and partner with Sales to drive full-funnel results while shaping a scalable marketing function.

This remote-friendly role offers autonomy and the opportunity to influence pipeline and ROI across campaigns and teams.