Remote Lead Director, Digital Product — Retention & Membership

CVS Health; Texas; Hybrid; USD 144,000 - 288,000; Full time

Job summary

CVS Health is seeking a Lead Director- Digital Product for Membership, Engagement & Retention. You will guide domain engineering and product strategy for retention, attribution, and engagement initiatives.

You will lead a cross-functional team including SDEs, data engineers, Salesforce analysts, and Epic experts to ensure reliable software delivery and data flows, partnering with executives to align roadmaps with business goals.

Qualifications

• Bachelor's degree in a relevant field is required.
• 10-15+ years of progressive leadership experience in healthcare ops or health-tech.
• Proven track record partnering with primary care networks, retail clinics, or value-based care organizations.

Responsibilities

• Own retention, attribution, and engagement portfolios across domains.
• Oversee software releases, data pipelines, and system integrations (Salesforce/CRM, Epic EHR).
• Translate executive mandates into technical specs, backlogs, and sprint plans.
• Partner with leadership to digitize workflows and automate manual interventions.
• Lead cross-functional pods and mentor domain product teams.

Skills

Leadership

Cross-functional collaboration

Agile delivery

Data-driven decisions

Stakeholder communication

Education

Bachelor's degree

Graduate degree preferred

Clinical background preferred

Tools

Salesforce

Epic EHR

Data pipelines

CRM integrations

Job description

CVS Health is seeking a Lead Director- Digital Product for Membership, Engagement & Retention. You will guide domain engineering and product strategy for retention, attribution, and engagement initiatives.

You will lead a cross-functional team including SDEs, data engineers, Salesforce analysts, and Epic experts to ensure reliable software delivery and data flows, partnering with executives to align roadmaps with business goals.