Remote Director, Digital Product — Membership & Retention

CVS Health; Arkansas; Hybrid; USD 144,000 - 288,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Paid time off

Retirement savings options

Wellness programs

Job summary

CVS Health is seeking a Lead Director of Digital Product for Membership, Engagement & Retention to lead strategy, architecture, and delivery for retention programs. You will oversee a cross-functional team including SDEs, data engineers, and analysts, ensuring high reliability and data integrity across CRM and Epic integrations.

You will partner with senior leaders across Membership, Retention, and Service Recovery to drive automations, KPI-driven roadmaps, and proactive engagement using modern

Qualifications

• Education: Bachelor's degree required; Graduate degree and/or clinical background preferred.
• Experience: 10-15+ years of progressive leadership experience spanning healthcare operations, clinical technology product management.
• Track Record: Partnering with primary care delivery networks, retail clinics, or value-based care organizations to improve patient growth and engagement pathways.

Responsibilities

• Own retention portfolios across Membership, Engagement, and Retention, including data engineering and product initiatives.
• Oversee software releases, data pipelines, and system integrations (Salesforce/CRM, Epic EHR, and proprietary platforms).
• Drive agile delivery across multi-disciplinary pods with clear KPIs and roadmaps.
• Partner with Epic Analysts, Salesforce teams for seamless data flow between clinical workflows and retention tools.
• Mentor domain product managers and designers to execute the strategic vision.

Skills

Healthcare leadership

Digital product management

Agile delivery

Cross-functional leadership

Stakeholder communication

Data-driven decision making

Education

Bachelor's degree

Graduate degree or clinical background preferred

Tools

Salesforce

Epic EHR

API-led integration

Job description

CVS Health is seeking a Lead Director of Digital Product for Membership, Engagement & Retention to lead strategy, architecture, and delivery for retention programs. You will oversee a cross-functional team including SDEs, data engineers, and analysts, ensuring high reliability and data integrity across CRM and Epic integrations.

You will partner with senior leaders across Membership, Retention, and Service Recovery to drive automations, KPI-driven roadmaps, and proactive engagement using modern