Remote GTM & ABM Lead — AI-Driven Growth

BairesDev; Dallas (TX); Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Work-from-home setup

PTO and parental leave

Competitive compensation

Healthcare coverage

401K Plan

Diverse global team

Job summary

BairesDev in the United States is seeking a Growth Marketing ABM professional to partner with US-based sales leaders, delivering multi-channel campaigns and automation-powered processes.

You will design account-based programs, build trigger-based workflows, and maintain target-account data within CRM, leveraging AI to inform sellers when to act. Collaboration with global teams is key for success.

Qualifications

• 2+ years running ABM programs in partnership with sales or account teams
• 2+ years building seller-facing automations (signal/trigger-based workflows)
• 2+ years working with US-based commercial teams or US B2B buyers
• Experience executing multi-channel campaigns across at least three channels (email, LinkedIn, Ads, direct mail) with email and LinkedIn onboarding
• Daily use of generative AI/LLM tools inside automations (Claude preferred)

Responsibilities

• Plan and run ABM campaigns across email, LinkedIn, LinkedIn Ads, and direct mail with sales alignment
• Build automations that detect account signals and alert sellers when to act
• Maintain data behind programs (target accounts, buying committees, enriched CRM records)
• Report weekly outcomes to commercial leaders (meetings, opportunities, deals, revenue influence)
• Test and scale new channels and plays that move pipeline

Skills

ABM program management

Automation development

Cross-functional collaboration

US B2B marketing

AI-driven decision making

Tools

Clay

n8n

Make

Zapier

HubSpot

Salesforce workflows

Job description

BairesDev in the United States is seeking a Growth Marketing ABM professional to partner with US-based sales leaders, delivering multi-channel campaigns and automation-powered processes.

You will design account-based programs, build trigger-based workflows, and maintain target-account data within CRM, leveraging AI to inform sellers when to act. Collaboration with global teams is key for success.