Remote Growth Strategy Lead — Crypto/Fintech

Binance

Georgia

À distance

USD 150 000 - 210 000

Plein temps

Il y a 4 jours

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Avantages offerts par ce poste

Remote-first

Competitive salary

Résumé du poste

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.

Binance offers a global, remote-first environment and opportunities for growth.

Qualifications

7+ years in Growth, Product Marketing or Commercial Marketing.
Strong analytical and commercial mindset.
Experience owning business KPIs.
Experience leading cross-functional initiatives.
Leadership potential with the ability to grow into a Market Lead role.
Crypto, fintech or tech experience is a strong advantage.
Native Russian and strong English communication skills.

Responsabilités

Own market marketing strategy and annual planning.
Drive business KPIs including registrations, FTT, MAU, trading activity and revenue growth.
Own marketing budget allocation and prioritization.
Identify the highest-impact growth opportunities.
Lead cross-functional planning across Product, PR, Community, CRM, Paid and regional teams.
Define market priorities and GTM direction.
Mentor and coordinate the local marketing team.
Represent the market in regional planning and business discussions.