Remote Growth Leader: Market Strategy & KPIs

Binance; United States; Remote; USD 140.000 - 230.000; Vollzeit

Zusammenfassung

Binance is seeking a Growth Marketing leader to own market strategy, annual planning, and budget prioritization across the United States. This role focuses on accelerating registrations, MAU, trading activity, and revenue through data-driven marketing leadership.

You will drive cross-functional planning with Product, PR, Community, CRM, Paid, and regional teams, mentoring the local marketing unit and representing the market in regional discussions in a remote-first, results-driven environment.

Qualifikationen

• 7+ years in Growth, Product Marketing, or Commercial Marketing.
• Strong analytical and commercial mindset with experience owning business KPIs.
• Leadership potential, native Russian, and strong English communication skills.

Aufgaben

• Own market marketing strategy, annual planning, and budget prioritization.
• Identify highest-impact growth opportunities and define market priorities.
• Lead cross-functional planning with Product, PR, Community, CRM, Paid, and regional teams.
• Mentor and coordinate the local marketing team and represent the market in regional discussions.

Kenntnisse

Growth marketing

KPI ownership

Russian language

English communication

Jobbeschreibung

Binance is seeking a Growth Marketing leader to own market strategy, annual planning, and budget prioritization across the United States. This role focuses on accelerating registrations, MAU, trading activity, and revenue through data-driven marketing leadership.

You will drive cross-functional planning with Product, PR, Community, CRM, Paid, and regional teams, mentoring the local marketing unit and representing the market in regional discussions in a remote-first, results-driven environment.