Remote Global B2B Campaign Leader

EPAM Systems Inc; Atlanta (GA); Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical, Dental and Vision Insurance (

Health Savings Account

401(k) Retirement Savings Plan

Paid Time Off

Paid Holidays

Employee Stock Purchase Program

Job summary

EPAM Systems Inc. is seeking a Campaign Manager to shape and orchestrate integrated marketing campaigns that translate market opportunities into data-driven initiatives.

You will bridge go-to-market strategy with cross-functional execution teams, including GTM, Content, Digital, and Sales, to drive measurable impact. This remote role requires leadership across global programs, strong analytics, and expertise in marketing automation and CRM.

Qualifications

• Bachelor's degree in Marketing, Project Management, Business, Communications, or related field.
• 6-8 years of experience in B2B marketing, integrated campaigns, or go-to-market strategy.
• Proven experience managing global or multi-regional marketing campaigns in technology or professional services environments.
• Strong understanding of audience segmentation, customer journeys, and pipeline generation methodologies.
• Excellent stakeholder management and cross-functional collaboration abilities with strong analytical and project management skills.
• Experience with marketing automation, CRM, and campaign management platforms.
• Familiarity with ABM programs and ability to use data insights to optimize campaign impact.

Responsibilities

• Translate business priorities into focused integrated campaign strategies aligned to digital transformation capabilities.
• Define comprehensive campaign strategy including audience segmentation, messaging, positioning, and channel mix across awareness and consideration stages.
• Own campaign planning, orchestration, and performance measurement across global programs and customer touchpoints.
• Partner with cross-functional teams including GTM, Content, Digital, Field Marketing, Sales, and Marketing Operations for coordinated execution.
• Guide campaign narrative and content requirements across thought leadership, webinars, paid media, events, and sales enablement materials.
• Track and optimize campaign performance using engagement metrics, pipeline progression, and ROI analysis to drive continuous improvement.

Skills

Campaign management

Cross-functional collaboration

Analytical skills

Marketing automation

CRM platforms

ABM programs

Stakeholder management

Education

Bachelor's degree in Marketing/Business/Related

Tools

Marketing automation platforms

CRM software

Job description

EPAM Systems Inc. is seeking a Campaign Manager to shape and orchestrate integrated marketing campaigns that translate market opportunities into data-driven initiatives.

You will bridge go-to-market strategy with cross-functional execution teams, including GTM, Content, Digital, and Sales, to drive measurable impact. This remote role requires leadership across global programs, strong analytics, and expertise in marketing automation and CRM.