Remote Global Campaign Manager – Integrated B2B Marketing

EPAM Systems

Seattle (WA)

À distance

USD 100 000 - 120 000

Plein temps

Il y a 9 jours

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Avantages offerts par ce poste

Medical Insurance
Dental Insurance
Vision Insurance
HSA
401(k) Plan
PTO
Paid Holidays
Disability Insurance
Life Insurance
Employee Discounts
Stock Purchase
LinkedIn Learning Access

Résumé du poste

EPAM Systems is seeking a Campaign Manager to translate market opportunities into data-driven campaigns and to serve as the bridge between go-to-market strategy and cross-functional execution teams.

The role focuses on owning campaign planning, segmentation, messaging, and channel mix for global programs, collaborating with GTM, Content, Digital, Field Marketing, Sales, and Marketing Operations to drive measurable impact.

Qualifications

  • Bachelor's degree in Marketing, Project Management, Business, Communications, or related field.
  • 6-8 years of experience in B2B marketing, integrated campaigns, or go-to-market strategy.
  • Proven experience managing global or multi-regional marketing campaigns in technology or professional services environments.
  • Strong understanding of audience segmentation, customer journeys, and pipeline generation methodologies.
  • Excellent stakeholder management and cross-functional collaboration abilities with strong analytical and project management skills.
  • Experience with marketing automation, CRM, and campaign management platforms.
  • Familiarity with ABM programs and ability to use data insights to optimize campaign impact.

Responsabilités

  • Translate business priorities into focused integrated campaign strategies aligned to digital transformation capabilities.
  • Define comprehensive campaign strategy including audience segmentation, messaging, positioning, and channel mix across awareness and consideration stages.
  • Own campaign planning, orchestration, and performance measurement across global programs and customer touchpoints.
  • Partner with cross-functional teams including GTM, Content, Digital, Field Marketing, Sales, and Marketing Operations for coordinated execution.
  • Guide campaign narrative and content requirements across thought leadership, webinars, paid media, events, and sales enablement materials.
  • Track and optimize campaign performance using engagement metrics, pipeline progression, and ROI analysis to drive continuous improvement.

Connaissances

Campaign management
B2B marketing
Audience segmentation
CRM & Marketing automation
Stakeholder management
Go-to-market strategy

Formation

Bachelor's degree in Marketing or related field

Outils

CRM platforms
Marketing automation platforms

Description du poste

EPAM Systems is seeking a Campaign Manager to translate market opportunities into data-driven campaigns and to serve as the bridge between go-to-market strategy and cross-functional execution teams.

The role focuses on owning campaign planning, segmentation, messaging, and channel mix for global programs, collaborating with GTM, Content, Digital, Field Marketing, Sales, and Marketing Operations to drive measurable impact.

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