Remote Global Audience Engagement Lead

Ipas; Chapel Hill (NC); A distancia; USD 65.000 - 72.000; Jornada completa

Descripción de la vacante

Ipas is seeking a Global Audience Insight & Engagement Advisor to lead audience-informed strategies across communications channels, including digital platforms, email, and campaigns. You will work with country teams to align messaging with audience needs, monitor performance, and translate insights into actionable plans that boost reach, engagement, and impact.

The role emphasizes cross-functional collaboration, data-driven decision making, and managing campaigns with measurable objectives.

Formación

• Bachelor’s degree in marketing, communications, digital technology or related field.
• Five years of experience in social/digital marketing and strategic communications in media, non-profit, or agency environment.
• Familiarity with social justice and human rights causes.

Responsabilidades

• Develop and execute audience engagement strategies grounded in insights and channel performance.
• Track and interpret audience behavior across social media, email, web, campaigns, and events.
• Design and maintain reporting systems to measure reach, engagement, and campaign effectiveness.

Conocimientos

Audience insights

Social media

Campaign measurement

Data analysis

Content strategy

Educación

Bachelor’s degree in marketing/communications/digital technology

Herramientas

Sprout Social

Google Analytics

Descripción del empleo

Ipas is seeking a Global Audience Insight & Engagement Advisor to lead audience-informed strategies across communications channels, including digital platforms, email, and campaigns. You will work with country teams to align messaging with audience needs, monitor performance, and translate insights into actionable plans that boost reach, engagement, and impact.

The role emphasizes cross-functional collaboration, data-driven decision making, and managing campaigns with measurable objectives.