Remote Executive Director, Digital Growth & Membership

CVS Health; Utah; Hybrid; USD 175,000 - 335,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Paid time off

Retirement savings options

Job summary

CVS Health is seeking an Executive Director, Digital Product - Membership, Engagement & Retention. You will shape the product strategy across patient growth, engagement and retention, leading a multidisciplinary team to deliver scalable digital experiences within CVS Healthcare Delivery.

The role demands deep healthcare engagement expertise, CRM/Salesforce and Epic EHR proficiency, and a track record of aligning technology with growth and retention outcomes across multiple channels.

Qualifications

• Bachelor's degree required; graduate degree and/or clinical background preferred.
• 10-15+ years of progressive leadership experience in healthcare tech product management.
• Track record partnering with primary care delivery networks or value-based care orgs.

Responsibilities

• Partner with executive leadership to define end-to-end digital experiences from acquisition to retention.
• Lead cross-functional teams to translate growth strategies into scalable platforms and CRM/Epic integrations.
• Oversee integration between external marketing platforms and internal systems to drive real-time patient engagement.
• Foster a high-performing product and engineering culture with a focus on measurable growth.

Skills

Executive presence

Healthcare engagement tech

Growth & retention

Product & technical leadership

People leadership

Education

Bachelor's degree

Graduate degree preferred

Tools

Salesforce CRM

Epic EHR

Job description

CVS Health is seeking an Executive Director, Digital Product - Membership, Engagement & Retention. You will shape the product strategy across patient growth, engagement and retention, leading a multidisciplinary team to deliver scalable digital experiences within CVS Healthcare Delivery.

The role demands deep healthcare engagement expertise, CRM/Salesforce and Epic EHR proficiency, and a track record of aligning technology with growth and retention outcomes across multiple channels.