Executive Director: Digital Growth & Patient Membership

CVS Health; Mississippi; Hybrid; USD 175,000 - 335,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

Retirement savings options

Paid time off and wellness programs

Job summary

CVS Health is seeking an Executive Director of Digital Product for Membership, Engagement & Retention. You will guide growth, onboarding, and retention initiatives across CVS Healthcare Delivery, leading Product, Engineering, Data, Salesforce, and Epic integrations to optimize patient acquisition and engagement.

The role requires deep healthcare tech expertise, executive presence, and a track record building high-performing teams focused on growth and retention.

Qualifications

• Bachelor's degree required; graduate degree preferred.
• 10–15+ years of progressive healthcare operations and product management leadership.
• Proven history partnering with primary care networks, retail clinics, or value-based care orgs.

Responsibilities

• Lead cross-functional teams to build scalable consumer engagement platforms.
• Translate growth and retention strategies into actionable product specs and architectures.
• Ensure CRM/Epic integration and real-time patient engagement workflows.
• Collaborate with executive stakeholders to shape growth, acquisition, and retention roadmaps.

Skills

Executive Presence

Healthcare Tech Expertise

Growth & Retention Domain Knowledge

Product & Technical Leadership

Problem-Solving & Accountability

Hands-on Leadership

People Leadership

Education

Bachelor's degree

Graduate degree / clinical background

Tools

Salesforce

Epic EHR

Job description

CVS Health is seeking an Executive Director of Digital Product for Membership, Engagement & Retention. You will guide growth, onboarding, and retention initiatives across CVS Healthcare Delivery, leading Product, Engineering, Data, Salesforce, and Epic integrations to optimize patient acquisition and engagement.

The role requires deep healthcare tech expertise, executive presence, and a track record building high-performing teams focused on growth and retention.