Remote Director, Web Experience & Performance

Cengage Group

United States

Remote

USD 138,000 - 221,000

Full time

2 days ago
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Benefits offered by this job

Discretionary bonus program
Total Rewards package

Job summary

Cengage Group seeks a Director of Web Experience & Performance to lead strategy and execution across our global web ecosystem. You will drive engagement, demand generation, and brand experience while shaping a scalable modernization roadmap.

Preferred candidates have 10+ years in web leadership, optimization, CMS/analytics expertise, and a proven ability to deliver measurable business impact through digital transformation. This is a remote role with travel.

Qualifications

  • 10+ years leading web, digital experience, optimization, or marketing functions in enterprise environments.
  • Proven track record translating vision into measurable business outcomes.
  • Experience leading large-scale web transformation or migrations in enterprise settings.
  • Deep expertise in CMS, asset management, web analytics, personalization, and SEO.

Responsibilities

  • Define enterprise web strategy, platform roadmap, governance, and operating framework.
  • Lead a global web operations team and optimize performance metrics.
  • Drive AI-powered personalization, experimentation, and content intelligence at scale.
  • Partner with marketing, product, analytics, and tech to ensure scalable platforms.

Skills

Web leadership
Conversion optimization
Enterprise web transformation
CMS & analytics
SEO & content optimization
AI-enabled optimization
Accessibility knowledge
Executive communication

Tools

CMS
Web analytics
A/B testing tools

Job description

Cengage Group seeks a Director of Web Experience & Performance to lead strategy and execution across our global web ecosystem. You will drive engagement, demand generation, and brand experience while shaping a scalable modernization roadmap.

Preferred candidates have 10+ years in web leadership, optimization, CMS/analytics expertise, and a proven ability to deliver measurable business impact through digital transformation. This is a remote role with travel.

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