Remote Director, Campaign Operations & Growth

Cengage Group; Honolulu (HI); Remote; USD 138,000 - 221,000; Full time

Job summary

Cengage Group is seeking a strategic Director of Campaign Operations to lead vision, strategy, and execution of marketing programs. This role will build a modern campaign production model, balancing rigor with innovation to enable personalized experiences at scale.

Based remotely with occasional travel, you will guide governance, platform leadership, and cross-functional partnerships to drive growth and operational excellence across global campaigns.

Qualifications

• 10+ years of experience in marketing operations, campaign operations, marketing automation, or related marketing technology and production functions.
• Strong leadership and cross-functional collaboration skills.
• Experience building scalable campaign production models and governance.

Responsibilities

• Define and evolve the enterprise campaign operations strategy and operating model.
• Build a production model using internal teams, marketer self-service, and external resources.
• Establish planning standards, templates, workflows, and reusable campaign components.
• Drive performance metrics like production timelines, velocity, throughput, and quality.
• Lead governance for campaign configuration, audience management, and data usage.
• Collaborate with Marketing, Revenue, Digital, and Product leadership to align priorities.

Skills

Marketing operations

Campaign operations

Marketing automation

Enterprise marketing

Leadership

Tools

Salesforce Marketing Cloud

Workfront

Data 360

Job description

Cengage Group is seeking a strategic Director of Campaign Operations to lead vision, strategy, and execution of marketing programs. This role will build a modern campaign production model, balancing rigor with innovation to enable personalized experiences at scale.

Based remotely with occasional travel, you will guide governance, platform leadership, and cross-functional partnerships to drive growth and operational excellence across global campaigns.