Remote Director of Campaign Operations

Cengage; North Olmsted (OH); Hybrid; USD 150,000 - 200,000; Full time

Job summary

Cengage is seeking a Director of Campaign Operations to lead the vision, strategy, and execution of marketing programs. You will mature our campaign operations ecosystem, drive growth, and build a modern production model balancing rigor with flexibility.

This remote leadership role reports to Marketing Ops leadership and guides a distributed team across the enterprise. The ideal candidate brings strategic leadership and hands-on problem solving, with a track record of scalable, high-quality

Qualifications

• 10+ years of experience in marketing operations, campaign operations, marketing automation, or related marketing technology and production functions.
• Proven experience leading teams in complex enterprise environments.
• Strong understanding of marketing strategies, campaign operations, marketing automation, workflow management, and production processes.

Responsibilities

• Define and evolve the enterprise campaign operations strategy, operating model, production processes, governance, and service model to enable scalable campaign execution.
• Build and optimize an efficient production model using internal teams, self-service by marketers, and external resources.
• Drive operational excellence by measuring and improving campaign production timelines, velocity, throughput, quality, and predictability.
• Lead governance for campaign configuration, audience management, workflow, templates, data usage, and standards.
• Partner with Marketing, Revenue, Digital, and Product leaders to align investments with growth objectives.
• Manage external agency resources to ensure accountability, capacity, and quality.

Skills

Marketing operations

Campaign operations

Automation

Leadership

Strategy

Tools

Salesforce Marketing Cloud

Workfront

Data 360

Job description

Cengage is seeking a Director of Campaign Operations to lead the vision, strategy, and execution of marketing programs. You will mature our campaign operations ecosystem, drive growth, and build a modern production model balancing rigor with flexibility.

This remote leadership role reports to Marketing Ops leadership and guides a distributed team across the enterprise. The ideal candidate brings strategic leadership and hands-on problem solving, with a track record of scalable, high-quality