Remote CPG Paid Social Specialist

Power Digital; United States; Remote; USD 65,000 - 90,000; Full time

Job summary

Power Digital is seeking a CPG Paid Social Specialist, Client Experience to support paid campaigns for its client brands. This remote role focuses on end-to-end execution, optimization, and reporting across Meta, Google, TikTok and more.

You will own day-to-day performance, collaborate with strategists and analysts, and apply AI-enabled insights to improve efficiency and outcomes for ecommerce-focused clients.

Qualifications

• 1-2 years of digital marketing experience, agency experience a plus.
• 1+ years of Direct Response marketing experience in e-commerce; Lead Gen and B2B a plus.
• 1+ years experience with Meta or Google Ads for direct response campaigns; other platforms a plus.

Responsibilities

• Maintain flawless execution across paid advertising platforms (Meta, Google, TikTok, etc.).
• Own end-to-end campaigns: ad builds, optimizations, reporting, pacing, performance monitoring.
• Prepare and present performance reports with clear data storytelling and next steps.

Skills

Digital marketing

Direct Response marketing

Google Ads

Meta Ads

Excel skills

Data analytics

Client communication

Time management

Tools

Google Analytics

Shopify

TikTok Ads

LinkedIn Ads

Pinterest Ads

Job description

Power Digital is seeking a CPG Paid Social Specialist, Client Experience to support paid campaigns for its client brands. This remote role focuses on end-to-end execution, optimization, and reporting across Meta, Google, TikTok and more.

You will own day-to-day performance, collaborate with strategists and analysts, and apply AI-enabled insights to improve efficiency and outcomes for ecommerce-focused clients.