Principal General Agent

The Juris Agency; Roanoke (VA); On-site; USD 120,000 - 200,000; Full time

Benefits offered by this job

Paid Time Off (PTO)

Dental Insurance

Vision Insurance

Life Insurance

Flexible Schedule

Health Insurance

Disability Insurance

Mon-Fri Schedule

Hands on Training

Parental Leave

Career Growth Opportunities

Retirement Plan

Job summary

The Atlantic District in Roanoke, VA seeks a Principal General Agent to lead growth, operations and client service for the agency. You will be the face of the firm in the community, mentor a skilled staff, and shape local strategy to reach more families and businesses in the area.

The role demands strategic leadership, strong people skills, and a deep commitment to integrity and service as we expand our footprint in Roanoke.

Qualifications

• Active Life, Accident, and Health Insurance License required.
• Proven success in life and health sales.
• Experience leading and mentoring a sales team.
• Strong knowledge of Virginia insurance regulations.

Responsibilities

• Drive agency growth by setting and achieving regional sales targets.
• Recruit, train, and mentor a growing team of sales professionals.
• Oversee daily operations and ensure high-quality client service.
• Foster a culture where agents grow their careers and business.
• Represent the agency at community events to build the brand.
• Collaborate with leadership on long-term market strategy and sales tactics.

Skills

Sales leadership

Mentorship

Operations management

Regulatory knowledge

Education

Life/Health Insurance License

Job description

Job Description

We are seeking a motivated and strategic insurance professional to run a Farmers insurance agency by leading the growth, operations, and client service functions of a dynamic insurance agency. At The Atlantic District, we believe that the insurance business is fundamentally about people, not policies. Located right in the heart of Roanoke, Virginia, we have spent years building a reputation as a firm that prioritizes honesty, clarity, and genuine care for our neighbors. As we continue to expand our reach, we are looking for a Principal General Agent to join us and lead our local efforts. This isn't just another management job; it is an invitation to shape the future of our office. You will be the face of our agency, a mentor to our talented staff, and a key strategist who helps us connect with more families and businesses in the area. We are looking for someone who brings a positive energy to the office every single day and someone who finds deep satisfaction in watching their team succeed. If you are ready to put down roots, lead with integrity, and make a tangible impact on the lives of those in our community, we would love to have a conversation with you. Come help us build something truly meaningful here in Roanoke.

Benefits

• Paid Time Off (PTO)
• Dental Insurance
• Vision Insurance
• Life Insurance
• Flexible Schedule
• Health Insurance
• Disability Insurance
• Mon-Fri Schedule
• Hands on Training
• Parental Leave
• Career Growth Opportunities
• Retirement Plan

Responsibilities

Drive agency growth by setting and achieving ambitious regional sales targets.

Recruit, train, and provide ongoing mentorship to a growing team of sales professionals.

Oversee daily operations, ensuring that all client interactions meet our high standards for service.

Foster a supportive culture where agents feel empowered to grow their own careers and business.

Represent The Atlantic District in community events and local professional circles to build our brand.

Collaborate with executive leadership to refine our long-term market strategy and sales tactics.

Requirements

Active Life, Accident, and Health Insurance License.

Documented track record of success in life and health sales.

Demonstrated ability to lead and mentor a high-performing sales force.

Deep understanding of the Virginia insurance regulatory landscape.

Strong organizational skills for managing agency operations.

Established professional network within the Roanoke community.