Payor Product Commercialization Lead – Remote

CVS Health Corporation

Indianapolis (IN)

Hybrid

USD 68,000 - 199,000

Full time

14 days+
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Job summary

CVS Health is seeking a Sr. Manager, Product Commercialization to drive the execution of commercialization initiatives for payor-focused products. You will partner with product, marketing, sales enablement, and analytics to translate strategy into coordinated launch plans, credible evidence, and adoption activities.

The role requires leading cross-functional efforts, developing market-facing narratives, and delivering measurable outcomes across readiness, adoption, renewal, and expansion.

Qualifications

  • 7+ years of experience in product commercialization, go-to-market strategy, product marketing, sales enablement, or related leadership development programs.

Responsibilities

  • Support execution of commercialization initiatives for payor-focused products.
  • Translate portfolio strategy into go-to-market plans and execution activities.
  • Coordinate launch plans, timelines, stakeholder communications, and readiness reviews.
  • Develop product positioning, audience definitions, and buyer value stories.
  • Partner with Marketing and Sales Enablement to ensure material readiness and training.
  • Identify evidence, baselines, and reporting requirements for market-facing use.
  • Translate analytics into clear value stories for payors, brokers, and sellers.
  • Monitor launch effectiveness and adoption signals to drive optimization.

Skills

Product commercialization
Go‑to‑market strategy
Product marketing
Sales enablement
Leadership development programs

Education

Bachelor’s degree

Job description

CVS Health is seeking a Sr. Manager, Product Commercialization to drive the execution of commercialization initiatives for payor-focused products. You will partner with product, marketing, sales enablement, and analytics to translate strategy into coordinated launch plans, credible evidence, and adoption activities.

The role requires leading cross-functional efforts, developing market-facing narratives, and delivering measurable outcomes across readiness, adoption, renewal, and expansion.

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