Product Commercialization Lead - Payor Solutions

4062 Aetna Resources, LLC; Massachusetts; Hybrid; USD 68,000 - 199,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Retirement plans

Job summary

CVS Health is seeking a Sr. Manager, Product Commercialization to drive the execution of commercialization initiatives for payor-focused products.

You will partner across product, marketing, sales enablement, sales, and analytics to translate strategy into market-ready launches with evidence-backed value stories. You will work with analytics, finance, and product teams to ensure credible proof points and measurement of adoption, renewal, and expansion across a defined scope, with hybrid/remote

Qualifications

• 7+ years of experience in product commercialization, go-to-market strategy, product marketing, sales enablement, product strategy, healthcare consulting, or related leadership development programs.
• Experience supporting healthcare, payor, employee benefits, B2B, or complex enterprise product initiatives.
• Ability to translate product and commercialization direction into coordinated plans, strategic briefs, readiness activities, and execution requirements.
• Experience working across product, marketing, sales enablement, sales, account management, implementation, analytics, finance, and operations in a matrixed environment.
• Strong written and verbal communication skills with experience developing market-facing materials.

Responsibilities

• Support execution of commercialization initiatives across new and existing payor-focused products and capabilities.
• Partner with product owners and leadership to translate portfolio strategy into go-to-market plans and execution activities.
• Coordinate launch plans, timelines, and readiness reviews across assigned products or initiatives.
• Develop product positioning, audience definitions, buyer value stories, and proof requirements for commercialization.
• Serve as an execution partner to Marketing and Sales Enablement by clarifying product needs and timelines while accountable teams develop materials and training.

Job description

CVS Health is seeking a Sr. Manager, Product Commercialization to drive the execution of commercialization initiatives for payor-focused products.

You will partner across product, marketing, sales enablement, sales, and analytics to translate strategy into market-ready launches with evidence-backed value stories. You will work with analytics, finance, and product teams to ensure credible proof points and measurement of adoption, renewal, and expansion across a defined scope, with hybrid/remote