Partner Marketing Lead: Growth & Co-Marketing

Affirm, Inc.; Las Vegas (NV); Remote; USD 101,000 - 165,000; Full time

Benefits offered by this job

Health coverage and benefits

Tech and wellness stipends

Flexible time off and holidays

ESPP

Job summary

Affirm, Inc. is seeking a dynamic Partner Marketing Lead to manage co-marketing initiatives with merchants across North America.

Plan and execute cross‑channel campaigns involving onsite placements, offsite media, and affiliate channels to drive revenue growth, GMV, and user acquisition. You will collaborate with Client Success, Sales, Product, Growth Marketing, Brand, Creative, and Legal to deliver impactful campaigns and build strong merchant partnerships across Home, Fitness, Electronics,

Qualifications

• 6+ years of experience in partner, performance, affiliate, or product marketing.
• Experience with multi-channel marketing across onsite, offsite, and partner channels.
• Analytical and data-driven with focus on campaign performance.

Responsibilities

• Coordinate and execute full-funnel co-marketing campaigns across categories and channels (onsite, offsite, affiliate).
• Build and nurture day-to-day relationships with merchant partners to drive performance.
• Support marketing strategy and campaign performance to grow revenue, GMV, and new user acquisition.
• Execute and optimize marketing solutions across marketplace placements, offsite media, and emerging channels.
• Analyze campaign results and translate insights into actionable optimizations.
• Coordinate with internal and external partners to improve execution and share learnings.
• Coordinate inbound RFPs and develop marketing plans for prospective partners.
• Identify targets aligned with business goals: acquisition, engagement, loan takeup.
• Collaborate with media, growth marketing, and creative teams on media plans and briefs.
• Maintain budgets, calendars, compliance, and campaign documentation.
• Leverage industry knowledge to inform vertical marketing strategies.

Skills

Partner marketing

Affiliate marketing

Performance marketing

Data analysis

Cross-functional collaboration

Job description

Affirm, Inc. is seeking a dynamic Partner Marketing Lead to manage co-marketing initiatives with merchants across North America.

Plan and execute cross‑channel campaigns involving onsite placements, offsite media, and affiliate channels to drive revenue growth, GMV, and user acquisition. You will collaborate with Client Success, Sales, Product, Growth Marketing, Brand, Creative, and Legal to deliver impactful campaigns and build strong merchant partnerships across Home, Fitness, Electronics,