Optical Store GM: Growth, Experience & Team Leadership

Pearle Vision

Kentwood (MI)

On-site

USD 60,000 - 95,000

Full time

7 days ago

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Job summary

Pearle Vision in Kentwood, MI, is seeking a Store General Manager to lead profitable growth through exam volume and exceptional patient experiences. You will drive revenue, optimize operations, and mentor staff to deliver top-tier care for patients and doctors.

Responsibilities include planning daily sales, managing margins, coordinating local marketing, and ensuring strong doctor partnerships. The role requires a bachelor’s in retail ops or equivalent exp, with Saturday availability and travel

Qualifications

Optical knowledge or licensed (minimum 3 years optical experience).
Proven track record of sales growth and accountability for sales results (minimum 3 years).
Demonstrated ability to deliver an outstanding experience during direct patient interactions (conversion ≥ 80%).
Retail or customer service leadership experience.

Responsibilities

Drive profitable store sales by fostering a patient-focused retail culture.
Prioritize exam growth via daily/weekly/monthly planning and community outreach.
Attain sales goals and improve year‑over‑year KPI results.
Manage gross margin according to Company standards and train associates to deliver patient care.
Develop relationships with doctors and ensure adequate doctor hours.
Lead marketing initiatives, signage and promotions.
Ensure store merchandising, safety, and high service standards.
Open Saturdays and maintain availability during peak seasons.