Online Car Buying Specialist

Jim Norton Toyota - Tulsa; Tulsa (OK); On-site; USD 19,000 - 36,000; Full time

Benefits offered by this job

Competitive pay

Medical, vision, dental insurance

401(k) retirement plan

Group life insurance

Paid vacation

Employee discounts

Job summary

Jim Norton Auto Group is seeking an Internet Sales Associate to respond to online inquiries and nurture relationships with potential and returning customers. You will guide them through the vehicle-purchase journey via phone, text, email, and chat, ensuring timely follow-up and a welcoming experience.

The role emphasizes relationship-building, data accuracy in the CRM, and collaboration with sales managers to move opportunities toward visits and purchases.

Qualifications

• Enthusiasm, initiative, and positive energy throughout the workday.
• Friendly, customer-focused attitude and the ability to communicate professionally with a variety of people.
• Strong written and verbal communication skills, including comfort with phone, email, and text conversations.
• Basic computer skills and the ability to learn dealership software, CRM tools, and online communication platforms.
• Good organization, attention to detail, and the ability to manage multiple customer conversations and follow-up tasks.
• A team-oriented mindset and willingness to learn, accept coaching, and contribute to shared sales goals.
• Ability to handle customer questions and objections with patience and professionalism.
• Valid drivers license and a clean driving record, as required for dealership duties.

Responsibilities

• Respond promptly and professionally to incoming internet leads and customer inquiries by phone, email, text, and online chat where available, using the customers preferred communication method whenever possible.
• Review and manage assigned inquiries in the dealerships customer relationship management (CRM) system and maintain accurate, timely records of customer information, contact attempts, conversations, and next steps.
• Follow established response-time, follow-up, and communication standards, including approved scripts and dealership messaging where applicable.
• Conduct a brief needs analysis by asking thoughtful questions and listening carefully to understand the customers vehicle preferences, needs, timeline, and questions.
• Provide accurate, helpful first-level information about available vehicles, product features, dealership services, and the vehicle purchase process; seek assistance when a question requires a sales manager or subject-matter expert.
• Convert inquiries into confirmed dealership visits and appointments, including test drives and opportunities to continue vehicle selection and purchase discussions.
• Coordinate a timely, clear handoff to the appropriate in-store sales associate or sales manager, sharing relevant customer needs and prior communication to support a seamless experience.
• Follow up with prospective and previous customers to answer questions, maintain engagement, and help move each opportunity to the next appropriate step.
• Use social media and other approved digital marketing channels to engage customers and identify sales opportunities, as directed.
• Meet or exceed established individual and team goals, which may include lead response time, contact activity, appointment setting, appointment show rates, and conversion results.
• Build productive working relationships with sales managers and other dealership team members to support consistent customer service and continuous process improvement.
• Report progress, planned activities, customer feedback, and opportunities to the Sales Manager.

Skills

Enthusiasm

Customer-focused

Communication skills

Computer literacy

Organization

Team player

Question handling

Driver's license

Tools

CRM software

Dealership software

Online chat tools

Job description

Jim Norton Auto Group is seeking an Internet Sales Associate to respond to online inquiries and nurture relationships with potential and returning customers. You will guide them through the vehicle-purchase journey via phone, text, email, and chat, ensuring timely follow-up and a welcoming experience.

The role emphasizes relationship-building, data accuracy in the CRM, and collaboration with sales managers to move opportunities toward visits and purchases.