On-Site Lead Generation Specialist — Outbound & Demos

Professional Recruiting Consultants, Inc.; New Milford (CT); On-site; USD 55,000 - 75,000; Full time

Job summary

Professional Recruiting Consultants, Inc. is seeking a results-driven Lead Generation Specialist to identify prospective customers, qualify inbound inquiries, and generate sales opportunities for the outside sales team.

The role requires on-site work during regular business hours; remote and hybrid arrangements are not available. Responsibilities include high-volume prospecting, discovery questions, CRM documentation, and scheduling product demonstrations with field representatives.

Qualifications

• Two or more years of experience in outbound calling, lead generation, inside sales, business development, or a related customer-facing role preferred.
• Experience in a technical, manufacturing, industrial, scientific, or B2B environment is a plus.
• Excellent verbal and written communication skills.
• Confident telephone presence and comfort initiating conversations with new prospects.
• Strong listening and discovery skills.
• Ability to manage a high volume of outbound calls and work toward measurable goals.
• Strong research, organization, and time-management skills.
• Ability to learn technical products and explain their value clearly.
• Proficiency with Microsoft Office, including Excel.
• Salesforce CRM experience preferred.

Responsibilities

• Prospecting & Lead Generation: Research prospective customers, target accounts, and relevant market opportunities.
• Prospecting & Lead Generation: Conduct high-volume outbound calls to introduce solutions and engage potential customers.
• Prospecting & Lead Generation: Use email, LinkedIn, and other channels to support prospecting efforts.
• Prospecting & Lead Generation: Identify decision-makers, influencers, and potential product users within target organizations.
• Prospecting & Lead Generation: Build prospect lists based on industry, application, territory, and marketing campaigns.
• Prospecting & Lead Generation: Tailor outreach to each prospect’s business needs, applications, and operational challenges.
• Prospecting & Lead Generation: Generate qualified product demonstrations and appointments for outside sales representatives.
• Lead Qualification & Follow-Up: Respond promptly to inquiries generated through the company website, trade shows, advertising, and marketing campaigns.
• Lead Qualification & Follow-Up: Ask discovery questions to understand customer applications, requirements, purchasing potential, and next steps.
• Lead Qualification & Follow-Up: Develop early-stage opportunities through timely, professional follow-up.
• Lead Qualification & Follow-Up: Schedule demonstrations and sales discussions with the appropriate field sales representative.
• Lead Qualification & Follow-Up: Re-engage previous inquiries, inactive prospects, and existing database contacts.
• Lead Qualification & Follow-Up: Complete post-event and campaign follow-up to maximize sales opportunities.
• Lead Qualification & Follow-Up: Gather prospect feedback to support future sales and marketing efforts.
• Customer Communication: Clearly explain product features, advantages, and business benefits.
• Customer Communication: Develop sufficient product and application knowledge to engage prospects confidently.
• Customer Communication: Use active listening and effective questioning to uncover customer needs.
• Customer Communication: Prepare professional follow-up emails that maintain engagement and advance conversations.
• Customer Communication: Represent the client professionally and build positive relationships with prospective customers.
• CRM & Reporting: Maintain accurate and current prospect information in Salesforce.
• CRM & Reporting: Document calls, emails, customer requirements, follow-up activities, and next steps.
• CRM & Reporting: Provide sales representatives with complete information when handing off qualified opportunities.
• CRM & Reporting: Manage follow-up schedules to keep prospects engaged.
• CRM & Reporting: Track activity and results against established performance goals.
• CRM & Reporting: Maintain strong standards for CRM accuracy and completeness.

Skills

Outbound calling

Lead qualification

Customer discovery

CRM proficiency

Tools

Salesforce CRM

Excel

Job description

Professional Recruiting Consultants, Inc. is seeking a results-driven Lead Generation Specialist to identify prospective customers, qualify inbound inquiries, and generate sales opportunities for the outside sales team.

The role requires on-site work during regular business hours; remote and hybrid arrangements are not available. Responsibilities include high-volume prospecting, discovery questions, CRM documentation, and scheduling product demonstrations with field representatives.