MarTech Senior Manager: Growth, UX & Analytics

Wintrust Financial Corporation; Northern (KY); Hybrid; USD 98,000 - 132,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) with company match

Job summary

Wintrust Financial Corporation in Rosemont, IL, is seeking a MarTech Senior Manager to lead a team of marketing automation and UX professionals. You will develop a cohesive tech stack roadmap, align website strategy with business goals, and partner with Digital Banking and Social Media teams to drive a seamless digital experience.

The role emphasizes SEO, user experience optimization, and collaboration with Marketing, IT, Data, and Product teams to translate data into actionable marketing

Qualifications

• 10+ years in enterprise marketing technology leadership
• Experience with digital banking or financial services preferred
• Strong strategic thinking with ability to execute ideas

Responsibilities

• Lead MarTech team of marketing automation and UX professionals
• Plan and execute website strategy aligned with Digital Banking goals
• Develop and implement SEO and user experience improvements
• Partner with Marketing, IT, Data and Product to operationalize predictive models

Skills

Leadership

Strategic thinking

Communication

Team development

Tools

CRM

CDP

Marketing Automation

Analytics platforms

Job description

Wintrust Financial Corporation in Rosemont, IL, is seeking a MarTech Senior Manager to lead a team of marketing automation and UX professionals. You will develop a cohesive tech stack roadmap, align website strategy with business goals, and partner with Digital Banking and Social Media teams to drive a seamless digital experience.

The role emphasizes SEO, user experience optimization, and collaboration with Marketing, IT, Data, and Product teams to translate data into actionable marketing