MarTech Lead — CRM, Analytics & AI Innovation

Husch Blackwell LLP; Los Angeles (CA); Hybrid; USD 102,000 - 208,000; Full time

Benefits offered by this job

Medical and dental coverage

Paid time off

Retirement plan options

Disability insurance

Job summary

Husch Blackwell LLP seeks a Marketing Technology Manager to administer and optimize the firm’s MarTech stack, including CRM, website CMS, analytics, and automation. You will support user adoption, generate standard reports, and collaborate with marketing, IT, and business development teams to align technology with business goals.

The role emphasizes data quality, reporting, and continuous improvement, with flexibility for hybrid or remote work across office locations.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Information Systems, or related field.
• 5+ years of experience supporting marketing technology, CRM, digital marketing, business development technology, or marketing operations.
• Experience administering CRM, email marketing, website, or related business development technologies.
• Strong project coordination and organizational skills.
• Ability to work effectively with attorneys, business professionals, vendors, and technical teams.

Responsibilities

• Marketing Technology Administration: administer and support the firm’s MarTech stack and manage day-to-day system maintenance.
• CRM & Experience Management: support CRM/experience platforms, data quality, and reporting.
• Website & Digital Marketing Technology: administer website CMS and coordinate updates with stakeholders.
• Reporting & Analytics: develop recurring reports and dashboards, translate data into recommendations.
• Technology Implementation & User Adoption: participate in tool implementations and user training.
• AI & Emerging Technologies: evaluate and implement AI-enabled marketing tools and automation.
• Compliance & Data Stewardship: ensure data integrity and adhere to policies and privacy requirements.

Skills

Project coordination

Analytical thinking

Communication skills

Team leadership

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

InterAction

Foundation

Vuture

Concep/Litera Marketing

Power BI

Tableau

GA4

Sitecore

Drupal

WordPress

Job description

Husch Blackwell LLP seeks a Marketing Technology Manager to administer and optimize the firm’s MarTech stack, including CRM, website CMS, analytics, and automation. You will support user adoption, generate standard reports, and collaborate with marketing, IT, and business development teams to align technology with business goals.

The role emphasizes data quality, reporting, and continuous improvement, with flexibility for hybrid or remote work across office locations.