Marketing Specialist: Campaigns, Insights & Partnerships

Garmin Ltd.; Olathe (KS); On-site; USD 45,000 - 65,000; Full time

Job summary

Garmin Ltd. in the Greater Kansas City area seeks a full-time Marketing Specialist to create and execute marketing assignments and tactics for management and project management.

This role collaborates with marketing leadership along with sales, creative and product management teams. Essential duties include developing insights on competitors, owning marketing projects, preparing briefs, and supporting co-marketing plans with channel partners.

Qualifications

• Bachelor's degree with at least 2 years of marketing experience (full-time or internship).
• GPA at least 3.0 commonly expected.
• Proficiency with MS Office (PowerPoint, Word, Excel).
• Strong communication and time-management skills.
• Willingness to travel up to 20%.

Responsibilities

• Develop insights by analyzing competitors and their marketing mix, including advertising, PR, tradeshows, events, website, social media and other components.
• Own and manage marketing projects and initiatives, with full business plans and tactical details.
• Prepare marketing briefs and manage execution of the plan.
• Collaborate with sales and business development to support partnerships and co-marketing plans with channel partners.
• Manage and support marketing initiatives by researching and gathering data for review.
• Create and distribute reports communicating planned activities and metrics.

Skills

Marketing

Project management

Communication

Time management

Presentation skills

Microsoft Office

Education

Bachelor's Degree

Tools

Microsoft PowerPoint

Microsoft Word

Microsoft Excel

Job description

Garmin Ltd. in the Greater Kansas City area seeks a full-time Marketing Specialist to create and execute marketing assignments and tactics for management and project management.

This role collaborates with marketing leadership along with sales, creative and product management teams. Essential duties include developing insights on competitors, owning marketing projects, preparing briefs, and supporting co-marketing plans with channel partners.