Content Marketing & Storytelling Specialist

Garmin

Olathe (KS)

On-site

USD 60,000 - 80,000

Full time

14 days+

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Job summary

Garmin is seeking a Content Marketing Specialist at its U.S. headquarters in the Greater Kansas City area to create blog content and long-form articles that explain Garmin products and marketing stories aligned with Garmin objectives.

You will own ideas from conception to publication and help readers understand complex topics under deadlines. Requirements include a Bachelor's in Marketing or Journalism and at least 2 years of professional writing/editing, strong English, AP style, SEO awareness,

Qualifications

Bachelor’s Degree in Marketing, Journalism, or related field with 2+ years of journalism/marketing experience.
Detail-oriented with ability to work with minimal supervision.
Experience writing and editing both long and short form content.
Understanding of content marketing strategy and implementation.
Ability to meet deadlines and work under pressure.
SEO awareness and Google Analytics familiarity.

Responsibilities

Develop original concepts for Garmin blog posts to attract readers.
Oversee story ideas from conception to publication and coordinate with departments.
Determine topics aligned with Garmin objectives for readership growth.
Optimize content for search engines and performance.
Interview internal and external sources and apply AP style.
Manage Garmin blog content library for accuracy and timeliness.
Collaborate on integrated campaigns across blog, PR, social, and email.
Manage multiple time-sensitive projects and set priorities.