Global Media Analytics Specialist

Garmin; Olathe (KS); On-site; USD 55,000 - 75,000; Full time

Job summary

Garmin is seeking a full-time Media Analyst at its U.S. headquarters in the Greater Kansas City area. You will analyze and report on media campaigns across traditional and digital channels, producing insights for marketing leadership.

Responsibilities include creating clear reports, collaborating with the Media & Sponsorship team, managing budgets, and aligning strategies with product goals. Strong Excel/PowerPoint skills and communication are essential.

Qualifications

• Bachelor’s degree in Advertising, Marketing, Media, or related field.
• 1+ year of relevant experience or equivalent
• Proficient in MS Excel and PowerPoint
• Ability to distill complex results into clear reports
• Strong verbal, written and interpersonal skills
• Team-oriented and able to thrive in a fast-paced environment
• Proficient with word processing, spreadsheets, and databases

Responsibilities

• Gather, analyze, and report on the value and effectiveness of media campaigns
• Analyze campaign performance using qualitative and quantitative metrics
• Create timely reports and presentations for leadership
• Collaborate with Media & Sponsorship to set goals and track results
• Assess effectiveness of media placements and content
• Maintain budgets with detailed campaign records
• Ensure compliance and proper fulfillment of processes
• Align advertising strategies with product marketing goals
• Coordinate with Marketing and business leaders on performance objectives
• Work with global teams to standardize campaign analysis
• Manage a high volume of projects with short deadlines
• Report findings to drive continuous improvement
• Develop understanding of Garmin products and needs
• Monitor competitors’ advertising activity and impact

Skills

Media analytics

Excel

PowerPoint

Report writing

Communication

Education

Bachelor's degree in Advertising/Marketing/Media

Tools

Microsoft Office Suite

Job description

Garmin is seeking a full-time Media Analyst at its U.S. headquarters in the Greater Kansas City area. You will analyze and report on media campaigns across traditional and digital channels, producing insights for marketing leadership.

Responsibilities include creating clear reports, collaborating with the Media & Sponsorship team, managing budgets, and aligning strategies with product goals. Strong Excel/PowerPoint skills and communication are essential.