Marketing Ops Lead — AI-Driven Automation & Systems

Artera.io; Seattle (WA); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Equity

Health benefits

Office access in US locations

Job summary

Artera is seeking a Marketing Operations Manager to build the operational foundation enabling the marketing team to scale. This hands-on role owns the day-to-day marketing operations infrastructure across our marketing automation platform, CRM, analytics, lifecycle, and campaign processes while progressing toward an AI-native marketing organization.

You will create scalable standards, templates, and AI-enabled workflows, partnering with Demand Gen, Events, Brand, and Revenue Operations to drive

Qualifications

• 5–8 years of experience in B2B SaaS Marketing Operations, Revenue Operations, Marketing Technology, or a related discipline.
• Experience in healthtech, or another complex B2B environment.
• Deep hands-on experience with marketing automation platforms; HubSpot experience strongly preferred.
• Strong Salesforce acumen and an understanding of how Marketing and Sales systems, data, and processes connect.
• Experience with lifecycle management, scoring, routing, campaign tracking, automation, sales hand-offs, and marketing data.
• Hands-on experience with Claude and/or other AI tools to build agents, workflows and automations that improve processes.
• Comfort with developer concepts (Git/GitHub, repositories, basic front‑end or web‑forms work).
• Strong systems thinking and project management.
• A self-directed builder who is comfortable troubleshooting complex systems and collaborating across teams.

Responsibilities

• Build and own the day-to-day marketing operations infrastructure across HubSpot, Salesforce, analytics, and lifecycle processes.
• Identify gaps in the MarTech stack and contribute to evaluating and implementing new technologies.
• Maintain high standards for marketing data quality and governance.
• Troubleshoot tracking and reporting issues and resolve data/system problems cross-functionally.
• Support bespoke reporting and analysis, including AI-enabled workflows and tools.

Skills

Marketing operations

HubSpot

Salesforce

AI workflows

Data governance

Lifecycle management

Marketing automation

B2B SaaS

Tech stack integration

Tools

HubSpot

Salesforce

Claude AI

Git/GitHub

Web forms

Job description

Artera is seeking a Marketing Operations Manager to build the operational foundation enabling the marketing team to scale. This hands-on role owns the day-to-day marketing operations infrastructure across our marketing automation platform, CRM, analytics, lifecycle, and campaign processes while progressing toward an AI-native marketing organization.

You will create scalable standards, templates, and AI-enabled workflows, partnering with Demand Gen, Events, Brand, and Revenue Operations to drive