Marketing Operations & AI Programs Specialist

DLA Piper; Town of Texas (WI); Hybrid; USD 72,000 - 109,000; Full time

Job summary

DLA Piper seeks a Marketing Operations Program Specialist to advance marketing initiatives and AI-enabled improvements within the Marketing Business Development (MBD) team. You will support diverse operations projects, track outcomes, and help drive adoption across the MBD function.

The role blends hands-on execution with governance, requiring strong collaboration, program management, and familiarity with AI tools to optimize reporting, content workflows, and cross‑team processes.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, AI or related field.
• At least 6 years’ experience in marketing or business development.
• Experience in program governance, cross-functional collaboration, and driving governance structures.

Responsibilities

• Provide hands-on support across a range of MBD marketing operations projects.
• Coordinate across sub-teams to maintain alignment on priorities and timelines.
• Identify AI use cases and develop proposals for pilots with IT and Innovation.
• Develop training materials and documentation to support adoption of AI tools.

Skills

Project management

Program coordination

Marketing operations

Communication

Education

Bachelor's degree in Marketing, Communications, Business, AI or related field

Tools

AI tools

Job description

DLA Piper seeks a Marketing Operations Program Specialist to advance marketing initiatives and AI-enabled improvements within the Marketing Business Development (MBD) team. You will support diverse operations projects, track outcomes, and help drive adoption across the MBD function.

The role blends hands-on execution with governance, requiring strong collaboration, program management, and familiarity with AI tools to optimize reporting, content workflows, and cross‑team processes.