Marketing Operations & AI Enablement Specialist

DLA Piper; Houston (TX); Hybrid; USD 72,000 - 109,000; Full time

Job summary

DLA Piper is seeking a Marketing Operations Program Specialist to support Marketing Business Development (MBD) initiatives and to identify practical AI opportunities for improving workflows, reporting, and content processes. The role combines hands-on execution with coordination across multiple teams, acting as a liaison to IT, Innovation, and other stakeholders.

The position emphasizes business-side collaboration, with a focus on scoping use cases, piloting AI initiatives, and ensuring

Qualifications

• 6+ years of experience in project management, program coordination, or marketing operations.
• Experience building governance structures and influencing without direct authority.

Responsibilities

• Provide hands-on support across a range of MBD marketing operations projects and cross-functional initiatives.
• Coordinate across MBD sub-teams to maintain alignment on priorities, dependencies, and timelines.
• Identify AI opportunities and develop structured proposals for piloting and evaluating them.
• Develop training materials and documentation to support adoption of new tools and AI-enabled workflows.
• Foster cross-functional collaboration and effective governance across the portfolio.

Skills

Project management

Program coordination

Marketing operations

AI awareness

Education

Bachelor’s Degree in Marketing, Communications, Business, Artificial Intelligence or related field

Job description

DLA Piper is seeking a Marketing Operations Program Specialist to support Marketing Business Development (MBD) initiatives and to identify practical AI opportunities for improving workflows, reporting, and content processes. The role combines hands-on execution with coordination across multiple teams, acting as a liaison to IT, Innovation, and other stakeholders.

The position emphasizes business-side collaboration, with a focus on scoping use cases, piloting AI initiatives, and ensuring