Marketing Insights Lead - Growth & Strategy

Kraft Heinz; Chicago (IL); On-site; USD 90,000 - 112,000; Full time

Benefits offered by this job

Performance-based bonus

Healthcare benefits

Wellbeing programs

Job summary

Kraft Heinz in Chicago is seeking a Senior Marketing Analyst to help shape category strategy and execution. You will serve as a subject‑matter expert on category landscape, business performance, and budget details, supporting monthly and annual planning.

You will partner with cross‑functional commercialization teams and external partners to deliver sales‑driving initiatives and support marketing plans with data-driven insights for strategic direction.

Qualifications

• 2+ years experience in marketing/brand/product management (preferred).
• Strong ability to translate analysis into clear, actionable business insights; Nielsen or IRI experience preferred.

Responsibilities

• Lead the development and execution of short- and long-term marketing support plans.
• Organize and guide cross-functional teams and external agencies on commercialization projects.
• Support annual planning and portfolio growth by generating insights and executing key projects.
• Monitor business performance, category landscapes, and consumer and industry trends to surface insights and recommend actions that drive results.
• Build expertise in data analysis tools to support decision-making and performance evaluation.

Skills

Data analysis

Cross-functional collaboration

Strategic thinking

Communication

Tools

Nielsen

IRI

Job description

Kraft Heinz in Chicago is seeking a Senior Marketing Analyst to help shape category strategy and execution. You will serve as a subject‑matter expert on category landscape, business performance, and budget details, supporting monthly and annual planning.

You will partner with cross‑functional commercialization teams and external partners to deliver sales‑driving initiatives and support marketing plans with data-driven insights for strategic direction.