Senior Brand Manager, Innovation & Growth Strategy

Kraft Heinz; Chicago (IL); On-site; USD 142,000 - 177,000; Full time

Benefits offered by this job

Health benefits

Dental & Vision

Paid time off

401(k) plan

Job summary

Kraft Heinz in Chicago, IL seeks a Senior Brand Manager, Innovation to set and translate an innovation-led brand strategy into scalable growth. You will own short- and long-term plans and lead renovation agendas with cross-functional teams to drive results.

You will partner with Insights, Innovation, Finance, Sales and Marketing to identify growth opportunities, simplify complexity, and deliver clear action in a matrix organization. Strong storytelling and communication are essential.

Qualifications

• 8+ years of experience in brand management or marketing.
• Strong strategic thinker with the ability to translate complex insights into clear direction.
• Proven experience leading innovation and renovation initiatives end-to-end.
• Demonstrated leadership and influence across complex, matrixed organizations.
• Strong analytical and financial acumen, including experience with P&L drivers.
• Comfort navigating ambiguity while driving structure, alignment, and results.
• Collaborative, curious, and driven self-starter with strong storytelling and communication skills.

Responsibilities

• Lead development of brand ambition and short and long-term innovation-focused growth strategies.
• Define strategic frameworks that guide where-to-play choices, brand priorities, and expansion opportunities.
• Shape innovation and renovation agendas to deliver scalable growth.
• Leverage consumer, category, and business data to understand performance drivers and inform strategic decisions.
• Share best practices, strategic guidance, and tools to build capability and alignment across marketing teams.

Skills

Brand management

Marketing

Strategic thinking

Leadership

Communication skills

Financial acumen

Job description

Kraft Heinz in Chicago, IL seeks a Senior Brand Manager, Innovation to set and translate an innovation-led brand strategy into scalable growth. You will own short- and long-term plans and lead renovation agendas with cross-functional teams to drive results.

You will partner with Insights, Innovation, Finance, Sales and Marketing to identify growth opportunities, simplify complexity, and deliver clear action in a matrix organization. Strong storytelling and communication are essential.