Marketing Enablement Lead: Workfront & Process Optimization

PNC; Birmingham (AL); On-site; USD 91,000 - 203,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Life insurance

Disability coverage

401(k) with match

Education assistance

Wellness program

Job summary

PNC is seeking an Ops Planning & Insights Lead in Marketing Enablement to build and manage Adobe Workfront workflows and automations that streamline intake, optimize resource allocation, and improve operational efficiency. You will translate data into narratives, identify bottlenecks, and drive process improvements across marketing.

Based in Pittsburgh, PA (in‑office role), you will partner across marketing, IT, and product teams, bringing hands‑on Workfront expertise and a structured,

Qualifications

• Experience building, configuring, and managing workflows in Adobe Workfront.
• Ability to translate operational needs into scalable Workfront configurations.
• Strong data storytelling to influence decision‑making.
• Experience supporting marketing operations and process improvement initiatives.

Responsibilities

• Build, configure, and manage workflows and automations within Adobe Workfront to streamline intake, optimize resource allocation, and drive operational efficiency.
• Leverage Workfront and other data to identify throughput bottlenecks and optimization opportunities.
• Identify inefficiencies in workflows and reporting and propose scalable solutions to raise operational maturity.
• Seek new tools and automation opportunities to enhance analytics and processes over time.
• Translate complex data into clear narratives for both technical and non‑technical stakeholders.
• Manage competing priorities and tight deadlines while maintaining accuracy and quality.

Skills

Workfront

Workflow design

Data storytelling

Project management

Stakeholder comms

Education

Bachelor's degree

Tools

Fusion automation

Adobe Workfront

Job description

PNC is seeking an Ops Planning & Insights Lead in Marketing Enablement to build and manage Adobe Workfront workflows and automations that streamline intake, optimize resource allocation, and improve operational efficiency. You will translate data into narratives, identify bottlenecks, and drive process improvements across marketing.

Based in Pittsburgh, PA (in‑office role), you will partner across marketing, IT, and product teams, bringing hands‑on Workfront expertise and a structured,