Marketing Director

Gardant Management Solutions; Cincinnati (OH); On-site; USD 65,000 - 70,000; Full time

Benefits offered by this job

Advancement and professional growth

Medical, dental, and vision benefits

EAP & wellness programs

401(k) with company match

Referral program

Generous PTO

Paycom payroll tools

Job summary

Gardant Management Solutions in Cincinnati, OH, is seeking a Marketing and Sales Director for a full-time role at an assisted living community opening soon. The position oversees marketing, sales, referrals, and guest tours to drive occupancy and revenue.

The ideal candidate brings 3+ years in sales/marketing, strong closing skills, and experience with CRM systems. A valid driver's license and an associates degree are preferred. Competitive benefits and growth opportunities offered.

Qualifications

• Associates Degree preferred
• Valid Driver's License required
• 3+ years of sales, marketing, or community outreach experience required
• Prior Assisted Living experience preferred
• Exceptional communication and interpersonal skills
• Strong closing skills
• Ability to analyze market trends and make data-driven decisions

Responsibilities

• Lead the community marketing and sales program to maximize resident occupancy
• Build relationships with physicians, senior centers, and home health providers for referrals
• Maintain a positive social media presence and convey our mission of love, compassion and dignity
• Oversee paid advertising, digital platforms, and traditional outreach to engage residents, staff and stakeholders
• Bridge marketing and sales by developing leads and nurturing customer relationships to drive revenue
• Deliver tailored tours for prospective residents and families with a warm, high-quality care focus
• Implement follow-up strategies to address inquiries promptly
• Manage the CRM to track leads and optimize sales and marketing efforts

Skills

Communication

Interpersonal skills

Closing skills

Sales experience

CRM proficiency

Education

Associates Degree

Tools

CRM Software

Job description

Job Details

Job Location: Cincinnati, OH 45202

Position Type: Full Time

Salary Range: $65,000.00 - $70,000.00

SalaryNew start up Assisted Living community opening soon! Looking for a Marketing and Sales Director.

Responsibilities

• Leads the Community marketing and sales program, implementing creative and effective strategies to achieve optimal resident occupancy


• Forms and fosters relationships with local community professionals including physicians, Senior Centers and home health to maximize referral sources and opportunities for collaboration


• Promotes a positive social media presence through creative and compelling content, emphasizing our mission and core values of love, compassion, and dignity


• Oversees a range of marketing channels, including paid advertising, digital platforms, and traditional outreach methods to engage residents, employees, and stakeholders


• Bridge the gap between marketing and sales by developing and executing strategies that generate leads, nurture customer relationships, and drive revenue through a combination of marketing campaigns and sales outreach, essentially working to align marketing efforts with sales activities to achieve business goals


• Delivers exceptional and tailored tours for prospective residents and family members, offering a warm and memorable experience that reflects our commitment to compassion and high-quality care


• Implements follow-up strategies to nurture relationships and promptly address any inquiries or concerns


• Manages the Customer Relationship Management (CRM) tool to effectively maintain leads, track follow-up activities, and optimize sales and marketing efforts

Qualifications

• Associates Degree preferred


• Valid Driver's License


• 3+ years previous sales, marketing, or community outreach required


• Pior Assisted Living experience preferred


• Exceptional communication and interpersonal skills


• Strong closing skills


• Ability to analyze market trends and make data-driven decisions

Benefits

• Advancement and professional growth opportunities


• Comprehensive medical, dental, and vision benefit packages


• EAP & wellness programs


• 401(k) with biweekly employer match*


• Outside-In Employee Referral Program


• Intentional work-life balance supported with competitive Paid Time Off*


• Self-service payroll &"+"?accuracy tools (Paycom)

*Benefits and eligibility may vary based on employment status (full-time/part-time)