Loyalty Product Manager - Fintech (Remote)

Affirm

Nashville (TN)

Remote

USD 204,000 - 264,000

Full time

2 days ago
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Benefits offered by this job

Health coverage
Tech stipends
Flexible time off
ESPP / stock purchase plan

Job summary

Affim is seeking a senior Product Manager to own the consumer loyalty program from concept to launch. You will craft the vision, define earn/burn mechanics, and drive engagement across app, checkout, and post-purchase surfaces.

You will partner with Risk, Legal, Finance, and Marketing to ensure compliant, transparent rewards. This role requires strong analytics, financial modeling, and a track record of launching consumer fintech products.

Qualifications

  • 8+ years in Product Management with consumer mobile apps/fintech or neobanks.
  • Built or scaled loyalty/rewards/engagement programs (points, tiers, perks).
  • Experience launching products from scratch, not just optimizing existing ones.
  • Owned repeat usage/retention or share of wallet as a primary metric.
  • Able to build defendable financial models for rewards costs and funding.
  • Strong UX instincts and ability to judge reward vs. badge design.
  • Deep fluency in experiment design, incrementality, and LTV measurement.
  • Track record shipping consumer financial or regulated products with cross-functional partners.

Responsibilities

  • Own the vision and roadmap for Affim’s loyalty program across quarters.
  • Launch first rewards and tiers, including earn mechanics and redemption across surfaces.
  • Build engagement loops to drive weekly use of Affim.
  • Own program economics: reward liability, funding mix, inc. GMV vs cost per member.
  • Set up measurement foundation for loyalty: holdouts, incrementality, LTV, and tune earn/burn.
  • Collaborate with Risk, Credit, Legal, Compliance, Finance and Marketing for compliant rewards.
  • Align stakeholders and coordinate across Card, Shopping, Servicing and Marketing teams.

Skills

8+ years Product Management
Loyalty/rewards program
Launch from scratch
Repeat usage / retention metrics
Financial modeling
UX design instincts
Experiment design / LTV measurement
Cross-functional leadership
AI tools for product discovery

Education

Bachelor’s degree or equivalent

Tools

SQL
Amplitude
Claude Code / Cursor (AI tools)

Job description

Affim is seeking a senior Product Manager to own the consumer loyalty program from concept to launch. You will craft the vision, define earn/burn mechanics, and drive engagement across app, checkout, and post-purchase surfaces.

You will partner with Risk, Legal, Finance, and Marketing to ensure compliant, transparent rewards. This role requires strong analytics, financial modeling, and a track record of launching consumer fintech products.

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