Local Ad Sales Leader: Drive Multi-Platform Growth

The E.W. Scripps Company in; Cincinnati (OH); On-site; USD 90,000 - 120,000; Full time

Job summary

WCPO is seeking a Local Sales Manager in Cincinnati to lead a team of Account Executives and drive multi-platform advertising solutions across broadcast, digital, OTT, and email targeting. You will coach, guide strategy, and deliver measurable growth for local businesses.

You'll collaborate with the Director of Sales and other leaders to train, motivate, and develop talent, forecast revenue, and manage budgets while maintaining strong client relationships in a fast-paced environment.

Qualifications

• Bachelor's degree in business or related field or equivalent experience preferred.
• 7+ years proven success in media sales.
• Experience in agency and direct strategic account management, broadcast inventory and digital/video capabilities.
• Valid driver's license and ability to meet company insurance requirements.

Responsibilities

• Lead and direct a team of Local Sales Account Executives to achieve revenue goals.
• Collaborate with DOS and other departments to meet station objectives.
• Negotiate ratings, rates and budgets for clients.
• Develop and maximize multi-platform advertising solutions for local businesses.
• Forecast sales revenue and manage department expenses to hit financial targets.

Skills

Sales leadership

Team coaching

Strategic selling

Negotiation

Media sales

Education

Bachelor's degree or equivalent experience in business

Tools

SSP (Scripps Sales Process)

Job description

WCPO is seeking a Local Sales Manager in Cincinnati to lead a team of Account Executives and drive multi-platform advertising solutions across broadcast, digital, OTT, and email targeting. You will coach, guide strategy, and deliver measurable growth for local businesses.

You'll collaborate with the Director of Sales and other leaders to train, motivate, and develop talent, forecast revenue, and manage budgets while maintaining strong client relationships in a fast-paced environment.