Leads Manager

Coldwell Banker Premier; Winchester (VA); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Bonus based on performance

Competitive salary

Health insurance

Job summary

Coldwell Banker Premier in Winchester, VA seeks a Leads Manager to drive outbound outreach and convert prospects into listed sellers. You will manage relationships, coordinate with agents, and leverage the Lofty CRM to track activity and performance.

The role requires proven sales experience, strong communication, and resilience in a fast-paced real estate environment. You will collaborate with the sales team to meet monthly targets while delivering exceptional client service.

Qualifications

• Proven sales experience with targets in real estate preferred.
• Excellent verbal and written communication.
• Resilient and able to handle rejection professionally.
• Familiarity with Lofty or similar CRM platforms.

Responsibilities

• Proactively outreach to potential clients to determine needs and interests.
• Convert leads into listings by communicating value of real estate services.
• Maintain relationships with leads and clients, delivering high levels of service.
• Use Lofty or similar CRM to track interactions and outcomes.
• Follow up consistently to nurture and close opportunities.
• Stay informed on local market trends and property values.
• Collaborate with sales team, brokers, and agents to ensure smooth client experiences.
• Aim to meet or exceed monthly sales targets.
• Manage agents handling these leads and monitor their performance.

Skills

Sales experience

Communication skills

Resilience

Negotiation

Organizational skills

Team player

Real estate market knowledge

Tools

Lofty

Job description

Benefits:

• Bonus based on performance
• Competitive salary
• Health insurance

Position Overview:

We are seeking a highly motivated and skilled Leads Manager to join our dynamic real estate organization. As a Leads Manager, you will play a crucial role in our sales team, engaging in proactive outreach to potential customers to convert them into listed sellers. Your expertise in communication, negotiation, and relationship building will be essential to driving the success of our sales efforts. The ideal candidate will possess proven experience in sales, exceptional communication skills, and be comfortable with handling rejection in a positive and professional manner. Familiarity with the CRM system Lofty or similar platforms will be advantageous.

Responsibilities:

1. Proactive Outreach: Initiate contact with potential customers through a combination of calls, emails, and text messages to establish rapport and determine their real estate needs and interests.
2. Convert Leads: Effectively communicate the value proposition of our real estate services to potential buyers and sellers, persuading them to engage in further discussions and ultimately choose our company to list their property.
3. Relationship Building: Build and maintain strong, positive relationships with leads and clients, offering personalized attention and a high level of customer service to foster long-term loyalty and referrals.
4. CRM Management: Utilize the Lofty CRM system (or similar) to track and manage leads, update client information, and maintain accurate records of interactions and outcomes.
5. Follow-up: Implement a consistent follow-up strategy with leads to nurture potential clients and maintain a strong presence in their decision-making process.
6. Market Knowledge: Stay up-to-date with the real estate market trends, property values, and industry best practices to provide knowledgeable insights and advice to potential customers.
7. Collaborate with the Sales Team: Work closely with other sales team members, brokers, and agents to ensure seamless and cohesive experiences for clients throughout the sales process.
8. Achieve Sales Targets: Meet or exceed monthly sales targets and performance metrics set by the organization.
9. Managing the agents that are accepting these leads from leads manager and those agents' performance.

Requirements:

1. Proven Sales Experience: Demonstrated success in sales, preferably within the real estate industry, with a track record of achieving targets and delivering exceptional results.
2. Communication Skills: Excellent verbal and written communication skills with the ability to engage effectively with potential clients and handle objections professionally.
3. Resilience: Comfortable with facing rejection and able to maintain a positive attitude, perseverance, and enthusiasm in the face of challenges.
4. CRM Proficiency: Familiarity with CRM systems, particularly Lofty or similar platforms, to effectively manage leads and customer interactions.
5. Negotiation Skills: Strong negotiation abilities to guide potential clients through the decision-making process and close deals that benefit all parties involved.
6. Organizational Skills: Highly organized and detail-oriented, with the ability to manage multiple leads and tasks simultaneously while maintaining accuracy and efficiency.
7. Real Estate Market Knowledge: Understanding of current market trends and property values in the local area. Active Real Estate license a plus.
8. Team Player: Willingness to collaborate with colleagues and contribute to the overall success of the sales team and organization.