Lead Gen Specialist — Sales Development

RR Donnelley; Logan (UT); On-site; USD 45,000 - 65,000; Full time

Job summary

RRD is seeking a Sales Development Representative in Logan, UT, to drive sales growth by setting qualified appointments for a Sales Executive. This role is focused on lead generation and will funnel prospects to the sales team for qualification.

Responsibilities include prospecting with multiple channels, researching client needs, and maintaining a high-value pipeline. The position requires 2+ years in sales/telemarketing, plus Salesforce proficiency, and an Associate's degree or higher.

Qualifications

• 2+ years of sales and telemarketing experience with an emphasis on cold calling.
• Associate's degree in Business, Communications, or related field (Minimum High School or GED).
• Proficiency in Salesforce CRM and other sales technology tools.
• Demonstrated ability to meet or exceed lead generation targets.

Responsibilities

• Initiate contact with prospective new clients to generate qualified appointments.
• Generate interest in a discovery meeting with an RRD Sales Executive.
• Identify multiple contact points within targets and position our value proposition.
• Conduct online research to understand client objectives and position RRD services.
• Generate a high-value sales pipeline through targeted prospecting.
• Collaborate with the sales team to develop target lists.
• Provide top-class customer experience and hand off leads after discovery.
• Utilize Salesforce for all lead generation activities and reporting.

Skills

Lead generation

Sales pipeline development

Sales strategy

Communication skills

Time management

Self-motivated

Prospecting techniques

Multi-channel outreach

Research skills

Objection handling

Education

Associate's degree in Business/Communications

High School diploma or GED

Tools

Salesforce

Job description

RRD is seeking a Sales Development Representative in Logan, UT, to drive sales growth by setting qualified appointments for a Sales Executive. This role is focused on lead generation and will funnel prospects to the sales team for qualification.

Responsibilities include prospecting with multiple channels, researching client needs, and maintaining a high-value pipeline. The position requires 2+ years in sales/telemarketing, plus Salesforce proficiency, and an Associate's degree or higher.