ISV Growth Marketing Manager (ABM & Partnerships)

Amazon Web Services (AWS); Arlington (VA); On-site; USD 118,000 - 160,000; Full time

Job summary

Amazon Web Services is seeking a results-driven ISV Marketing Manager to design and execute ABM and partner marketing programs for enterprise software customers within a designated field territory. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted customer and partner marketing initiatives.

The ISV Marketing Manager will own the end-to-end execution of territory ABM and partner programs, working backwards from ISV needs to create

Qualifications

• Key responsibilities include designing and executing territory ABM campaigns and partner marketing programs.
• Build ISV Marketing Account Plans and collaborate with sales to translate priorities into campaigns.
• Analyze customer data and market trends to optimize campaign strategy and outcomes.
• Manage multi-channel programs and partner with regional teams to align with global marketing efforts.

Responsibilities

• Design and execute territory-specific ABM campaigns that drive measurable business impact.
• Develop ISV Marketing Account Plans and maintain strong sales relationships.
• Create and implement multi-channel programs delivering personalized customer experiences.
• Track program performance and optimize based on data-driven insights.

Job description

Amazon Web Services is seeking a results-driven ISV Marketing Manager to design and execute ABM and partner marketing programs for enterprise software customers within a designated field territory. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted customer and partner marketing initiatives.

The ISV Marketing Manager will own the end-to-end execution of territory ABM and partner programs, working backwards from ISV needs to create