Integrated GTM Lead for Unified Campaigns & Growth

Amazon Web Services (AWS); Boston (MA); On-site; USD 148,000 - 200,000; Full time

Job summary

AWS Global Sales (AGS) seeks an Integrated GTM Lead to drive strategic go-to-market initiatives across NAMER, accelerating pipeline and revenue. Define campaign strategies, build playbooks, and coordinate cross-functional teams including specialist sales, partners, marketing, and demand generation.

Translate priorities into scalable GTM programs, measure outcomes, and influence senior leaders to invest in campaigns that move opportunities through the funnel.

Qualifications

• 5+ years in Go-To-Market, business development, sales, or consulting.
• Ability to influence senior stakeholders across orgs.
• Experience with cross-functional campaign development.

Responsibilities

• Define and lead NAMER GTM strategy and influence across orgs.
• Build end-to-end GTM playbooks and campaigns.
• Coordinate cross-functional teams (sales, partners, marketing, demand gen).
• Provide performance advisory and drive portfolio investment decisions.
• Translate complex priorities into scalable GTM programs.

Skills

Go-To-Market

Business Development

Sales

Consulting

Job description

AWS Global Sales (AGS) seeks an Integrated GTM Lead to drive strategic go-to-market initiatives across NAMER, accelerating pipeline and revenue. Define campaign strategies, build playbooks, and coordinate cross-functional teams including specialist sales, partners, marketing, and demand generation.

Translate priorities into scalable GTM programs, measure outcomes, and influence senior leaders to invest in campaigns that move opportunities through the funnel.