Integrated Campaign Architect - ABM & Lifecycle

Cognition; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

An innovative AI lab is seeking an Integrated Campaigns Manager to lead multi-channel marketing efforts. The role requires a mid-senior level professional who excels in cross-functional collaboration and system design. Responsibilities include developing cohesive buyer journeys and evaluating campaign effectiveness. Ideal candidates have experience in ABM programs and a strong analytical mindset. This full-time position focuses on marketing and sales within the software development industry.

Qualifications

• Experience owning integrated campaigns or demand orchestration at a B2B technology company.
• Strong systems thinking and design of coordinated multi-channel motions.
• Ability to evaluate campaign performance beyond surface-level metrics.

Responsibilities

• Own the strategy and execution of integrated campaigns that engage buyers.
• Design multi-touch campaign motions connecting events, content, and sales.
• Measure how campaigns influence pipeline creation and progression.

Skills

Integrated campaign management

ABM programs

Cross-functional collaboration

Analytical skills

Communication skills

Job description

An innovative AI lab is seeking an Integrated Campaigns Manager to lead multi-channel marketing efforts. The role requires a mid-senior level professional who excels in cross-functional collaboration and system design. Responsibilities include developing cohesive buyer journeys and evaluating campaign effectiveness. Ideal candidates have experience in ABM programs and a strong analytical mindset. This full-time position focuses on marketing and sales within the software development industry.