Senior ABM Campaign Operations Lead

Manhattan Associates; Atlanta (GA); On-site; USD 80,000 - 100,000; Full time

Job summary

A leading software company is seeking a Campaign Operations Manager to oversee the execution of marketing campaigns. The ideal candidate will have over 5 years of experience in campaign operations, particularly with Account-Based Marketing strategies. Responsibilities include leading the campaign lifecycle, working across teams, and ensuring efficient launches. Strong analytical skills and proficiency with marketing technologies are required for this full-time position.

Qualifications

• 5+ years in campaign operations or integrated marketing in B2B.
• Proven success with ABM programs across multiple approaches.
• Strong understanding of multi-channel campaign orchestration.

Responsibilities

• Lead full campaign operations lifecycle from intake through execution.
• Partner with various teams to execute campaigns across channels.
• Manage campaign calendars and workflows for timely launches.

Skills

Campaign operations lifecycle management

Account-Based Marketing strategies

Demandbase

Marketo

Salesforce

Collaboration and communication

Tools

Salesloft

Drift

Job description

A leading software company is seeking a Campaign Operations Manager to oversee the execution of marketing campaigns. The ideal candidate will have over 5 years of experience in campaign operations, particularly with Account-Based Marketing strategies. Responsibilities include leading the campaign lifecycle, working across teams, and ensuring efficient launches. Strong analytical skills and proficiency with marketing technologies are required for this full-time position.