Senior ABM Campaign Leader - Targeted Account Growth

Accruent; United States; On-site; USD 114,100 - 190,500; Full time

Job summary

Accruent is seeking a Senior Campaign Manager to spearhead multi-channel ABM initiatives aimed at high-value accounts. This role requires expertise in campaign execution and sales alignment, making it ideal for a strategic marketer ready to positively impact field marketing effectiveness.

The candidate should have 7+ years in B2B SaaS marketing, including ABM or campaign management experience. Strong communication skills and the ability to lead cross-functional initiatives are essential.

Qualifications

• 7+ years in B2B SaaS marketing, with 3+ years in ABM or campaign management.
• Proven experience leading cross‑functional marketing initiatives.
• Excellent communication and leadership skills.

Responsibilities

• Develop and execute multi‑channel ABM campaigns targeting high‑value accounts.
• Collaborate with Sales to build personalized engagement strategies.
• Drive alignment between Sales and Marketing through joint planning.

Skills

Account-Based Marketing (ABM) expertise

Campaign management

Cross-functional collaboration

Sales alignment

Data-driven decision making

Education

Relevant bachelor’s degree or formal education

Tools

Salesforce

HubSpot

ZoomInfo Marketing

Job description

Accruent is seeking a Senior Campaign Manager to spearhead multi-channel ABM initiatives aimed at high-value accounts. This role requires expertise in campaign execution and sales alignment, making it ideal for a strategic marketer ready to positively impact field marketing effectiveness.

The candidate should have 7+ years in B2B SaaS marketing, including ABM or campaign management experience. Strong communication skills and the ability to lead cross-functional initiatives are essential.