Insights Analytics Analyst - Dashboards for Growth

IPG Health, LLC; New York (NY); Hybrid; USD 68,000 - 90,000; Full time

Job summary

Omnicom Media in New York, NY, is seeking an Analyst, Analytics/Insights to uncover actionable insights and drive growth through data-driven solutions. You will design dashboards, reports, and analytics recommendations across media, website, and social channels.

The role requires hands-on data extraction, validation, and interpretation from diverse sources, plus proficiency in Excel, SQL, R/Python, and dashboard tools such as Tableau or PowerBI. Hybrid work arrangement.

Qualifications

• Bachelor’s degree in Marketing, Media, Statistics, Finance, Mathematics, Accounting, or Computer Science (preferred), with relevant coursework in Marketing, Media, and Data Analytics.
• Prior experience in marketing analytics or related fields (advertising, retail marketing, product marketing, online marketing, loyalty marketing).
• Technical proficiency in Excel, PowerPoint, SQL, R, Python, UTM tagging, dashboarding tools (Tableau, PowerBI, Google Data Studio, Datorama).
• Strong analytical and problem-solving skills to tackle complex business challenges using data-driven approaches.
• Adaptability to thrive in a fast-paced environment and respond to changing business needs.

Responsibilities

• Extract, validate, and interpret complex data sets from diverse marketing and database platforms, ensuring data quality and integrity.
• Utilize web and media analytic tools (Google Analytics, Adobe, DCM) and other data sources to collect and summarize insights.
• Develop reports and automated dashboards (PowerBI, Tableau) using summarized data, supporting informed decision-making.
• Design, implement, and validate media and website tracking tags (UTM, GTM) for accurate measurement and analysis.
• Analyze data to provide actionable commentary, findings, and observations, while supporting ad-hoc requests from internal stakeholders and clients.

Skills

Excel

PowerPoint

SQL

R

Python

UTM tagging

Tableau

PowerBI

Google Data Studio

Datorama

Education

Bachelor's degree in Marketing, Media, Statistics, Finance, Mathematics, Accounting, or Computer Science

Tools

Tableau

PowerBI

Google Data Studio

Datorama

Job description

Omnicom Media in New York, NY, is seeking an Analyst, Analytics/Insights to uncover actionable insights and drive growth through data-driven solutions. You will design dashboards, reports, and analytics recommendations across media, website, and social channels.

The role requires hands-on data extraction, validation, and interpretation from diverse sources, plus proficiency in Excel, SQL, R/Python, and dashboard tools such as Tableau or PowerBI. Hybrid work arrangement.