Industrial Demand Gen Specialist — Material Handling

Raymond of New Jersey, LLC; Cranbury Township (NJ); On-site; USD 65,000 - 95,000; Full time

Job summary

Raymond of New Jersey, LLC is seeking an energetic Marketing Specialist to design and execute demand generation strategies for our material handling offerings. You will manage email campaigns, CRM operations, and website/content updates while producing channel-ready content with a social-first mindset.

You will align with sales to ensure campaigns meet goals, monitor dashboards for performance, refresh collateral, and maintain brand consistency in a fast-moving environment.

Qualifications

• BA/BS in Marketing, Business, or related discipline.
• 2–5 years in marketing; industrial/material handling sector preferred.
• Fluency with digital marketing tools and techniques.

Responsibilities

• Design demand generation strategies for material handling offerings.
• Investigate customer pain points, market trends, and competitive field.
• Produce channel-ready content with a social-first mindset.
• Own end-to-end email campaigns, CRM ops, and website/content updates.
• Align with sales to map campaigns to goals and initiatives.
• Monitor dashboards and attribution to optimize performance.
• Provide sales support and contribute to project management.
• Refresh collateral and safeguard brand consistency.

Skills

Demand generation

CRM

Email marketing

Content management

Analytics

Brand management

Collaboration with sales

Graphic design basics

Education

Bachelor’s degree in Marketing or related

Tools

Salesforce

Adobe Creative Suite

Canva

WordPress

Google Analytics

E-mail automation tools

Job description

Raymond of New Jersey, LLC is seeking an energetic Marketing Specialist to design and execute demand generation strategies for our material handling offerings. You will manage email campaigns, CRM operations, and website/content updates while producing channel-ready content with a social-first mindset.

You will align with sales to ensure campaigns meet goals, monitor dashboards for performance, refresh collateral, and maintain brand consistency in a fast-moving environment.