Demand Gen Lead — Industrial B2B SaaS (Remote)

FINDIQ; New York (NY); Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Attractive salary with performance-based components

Flexible work environment

Paid training and development

Job summary

A tech startup is seeking a Demand Generation Specialist to drive marketing efforts and growth in the U.S. and internationally. This role involves developing integrated campaigns, managing workflows in HubSpot or Marketo, and producing technical content for the industrial sector. The ideal candidate has over 3 years of experience in B2B demand generation and strong analytical skills. This position allows for a flexible work environment, primarily remote with some in-person meetings.

Qualifications

• 3+ years in B2B demand generation, ideally in industrial, manufacturing, or SaaS sectors.
• Demonstrated expertise with marketing automation and CRM platforms.
• Strong analytical skills; comfortable interpreting data to drive decisions.

Responsibilities

• Develop and execute integrated demand generation campaigns.
• Build and manage marketing automation workflows.
• Analyze campaign performance and report on KPIs.

Skills

B2B demand generation

Analytical skills

Technical content creation

Campaign management

Project management

Tools

HubSpot

Marketo

Job description

A tech startup is seeking a Demand Generation Specialist to drive marketing efforts and growth in the U.S. and internationally. This role involves developing integrated campaigns, managing workflows in HubSpot or Marketo, and producing technical content for the industrial sector. The ideal candidate has over 3 years of experience in B2B demand generation and strong analytical skills. This position allows for a flexible work environment, primarily remote with some in-person meetings.