Hospitality Cloud Marketing Leader

Cvent; Tysons (VA); Vor Ort; USD 100.000 - 150.000; Vollzeit

Benefits dieser Stelle

Competitive compensation

Collaborative environment

Access to leading technology and data

Equal opportunity employer

Zusammenfassung

Cvent is seeking an Industry Marketing Manager for Hospitality Cloud segments in Tysons, VA. You will develop and execute strategic marketing plans, create targeted content, and lead multi-channel campaigns to drive pipeline and revenue.

The role requires strong segment knowledge, cross-functional collaboration, and a passion for hospitality technology. Success hinges on translating industry trends into differentiated messaging while partnering with sales, product, and demand generation to

Qualifikationen

• 6+ years of B2B marketing experience with a focus on hospitality, travel or related technology.
• Proven success in multi-channel marketing campaigns that drive pipeline and revenue.
• Understanding of buyer journeys and personas across marketing, sales and ops.
• Experience with marketing automation, CRM and analytics tools and data-driven decisions.
• Excellent communication and cross-functional collaboration skills.

Aufgaben

• Develop and execute integrated marketing plans to position Cvent as the tech partner of choice for hotels, venues, chains and partners.
• Own segment storytelling and messaging for Hospitality Cloud across priority personas.
• Build multi-channel campaigns (digital, content, events, ABM) to generate demand and pipeline.
• Collaborate with product marketing, sales, demand gen and client success to align programs with business goals.
• Localise content for independents, global and regional players and adapt to stakeholder needs.
• Identify partners and associations to expand Cvent’s presence and thought leadership.
• Support events (webinars, conferences, trade shows) to drive engagement and expansion within HC segments.
• Track performance with demand gen to optimize ROI and investments.

Kenntnisse

B2B marketing

Campaign management

Marketing automation

CRM analytics

Cross-functional collaboration

Ausbildung

Bachelor's degree

Tools

Salesforce

Marketo

Jobbeschreibung

Cvent is seeking an Industry Marketing Manager for Hospitality Cloud segments in Tysons, VA. You will develop and execute strategic marketing plans, create targeted content, and lead multi-channel campaigns to drive pipeline and revenue.

The role requires strong segment knowledge, cross-functional collaboration, and a passion for hospitality technology. Success hinges on translating industry trends into differentiated messaging while partnering with sales, product, and demand generation to