Hospice Care Transition Account Executive

St. Croix Hospice; Green Bay (WI); On-site; USD 55,000 - 75,000; Full time

Job summary

St. Croix Hospice in Green Bay, WI is seeking a Care Transition Coordinator/Account Executive - Hospitals to develop and maintain positive relationships with referral sources and to provide education on hospice care.

The role focuses on hospital-based referrals and will support intake to ensure timely coordination of referrals. The position requires coordinating marketing initiatives, documenting sales activities in the CRM, and collaborating with clinical partners to drive patient referrals and

Qualifications

• Associate degree preferred; 3+ years of proven sales success, preferably in hospice, medical device, or pharmaceutical sales.

Responsibilities

• Meet admission and call volume targets.
• Coordinates daily sales and marketing operations including implementation of marketing initiatives.
• Build and monitor customer perceptions of St. Croix Hospice as a high-quality provider of services.
• Collaborate closely with clinical partners to develop and execute strategies that drive patient referrals and business growth.
• Document all sales activity in the CRM per organizational requirements.
• Employs marketing and promotional initiatives to achieve budgetary sales volume projections.
• Maintains comprehensive working knowledge of markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
• Enhances flow of communication between patients, family, caregiver, facility, physician team, and any other hospice support vendors.
• Provides patient, family, and caregiver with education on hospice and encourages informed decision making.
• Assists the Director of Patient Services/Regional Director in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department.
• Monitors allocation of resources according to budgetary limitations.
• Continuously conducts market assessments and assists in developing a comprehensive marketing plan designed to meet budgetary volume projections.
• Assist with coordinating and scheduling marketing events, vendor fairs, and exhibits within various territories.
• Assists with ongoing training and support of Care Transition Team. Participate in mentoring and shadowing of Care Transition Coordinators to assist in territory management.
• Assists in orienting all new staff members of the marketing team.
• Provides leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs.
• Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel.
• Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided
• Monitors and reports cost effectiveness of marketing efforts.
• Performs other duties as assigned.

Skills

Sales experience

Communication skills

Negotiation skills

Public relations skills

Autonomy and organization

Team cooperation

Education

Associate degree in marketing / business administration / healthcare or related field

Job description

St. Croix Hospice in Green Bay, WI is seeking a Care Transition Coordinator/Account Executive - Hospitals to develop and maintain positive relationships with referral sources and to provide education on hospice care.

The role focuses on hospital-based referrals and will support intake to ensure timely coordination of referrals. The position requires coordinating marketing initiatives, documenting sales activities in the CRM, and collaborating with clinical partners to drive patient referrals and