Head of Multiplatform Content & Innovation

TAPP Film; United States; On-site; USD 180,000 - 240,000; Full time

Job summary

Nexstar Media Group is seeking a Senior Director of Content & Innovation to lead the Content First transformation across local markets nationwide. This corporate role collaborates with station leadership to strengthen content creation, accelerate innovation, and drive audience growth across broadcast, streaming, and digital platforms.

The candidate will coach teams, implement AI and workflow improvements, and scale best practices across markets while upholding journalistic integrity.

Qualifications

• 10+ years of leadership experience in local media, journalism, digital content, streaming, or related fields.
• Prior senior roles such as News Director or Director of Content & Innovation preferred.
• Proven success leading high-performing teams and driving organizational change.
• Strong understanding of multiplatform content strategies and audience development.
• Experience implementing technology, AI, and workflow solutions to improve content operations.
• Exceptional communication, coaching, and leadership skills.
• Ability to build consensus and lead teams through transformation.
• Willingness to travel across multiple locations.

Responsibilities

• Partner directly with local market leadership to advance Nexstar's Content First strategy.
• Drive innovation in content creation, storytelling, audience engagement, and platform distribution.
• Identify and implement workflow improvements that increase efficiency and expand multiplatform content production.
• Lead adoption of AI, automation, and emerging technologies that support content creation and newsroom operations while maintaining journalistic integrity.
• Coach and develop Directors of Content & Innovation, News Directors, and content teams across the company.
• Share and scale best practices, successful initiatives, and innovative content strategies across markets.
• Analyze audience trends, performance metrics, and market opportunities to improve results.
• Foster a culture of collaboration, accountability, innovation, and continuous improvement.

Skills

Leadership experience

Senior content leadership

Multiplatform content strategy

AI/workflow automation experience

Coaching and communication

Job description

Nexstar Media Group is seeking a Senior Director of Content & Innovation to lead the Content First transformation across local markets nationwide. This corporate role collaborates with station leadership to strengthen content creation, accelerate innovation, and drive audience growth across broadcast, streaming, and digital platforms.

The candidate will coach teams, implement AI and workflow improvements, and scale best practices across markets while upholding journalistic integrity.